The 5 key steps that led to the start Women Techmakers initiatives in Malta’s Google Developer Group

Rereading this title reminds me how far this seemed when I was selected to start the first GDG in Malta back in 2015. (Unfortunately) the tech industry struggles to attract female talent and starting initiatives that challenge the status quo is never straight forward. This article is not a defacto set of rules…it is just … Continue reading The 5 key steps that led to the start Women Techmakers initiatives in Malta’s Google Developer Group

The 5 key UX steps behind the award winning startup Intact

Every idea can be a great idea. It all depends on how you nurture it and patiently you explore its holistic user experience design. Yes, it takes time. Another comment I often receive as well is that initial design artefacts look babyish and can be seen as a waste of time. Besides the fact that … Continue reading The 5 key UX steps behind the award winning startup Intact

VR in Heritage: A UX-driven Approach

We all had that one time, at least, where we wished we could fly to explore somewhere like never before.  How is this thought even triggered? When we experience a space, we conceptually plot an exploratory path around the space.  Certain cues ignite sparks in our brains that trigger emotions such as curiosity and inquisition. … Continue reading VR in Heritage: A UX-driven Approach

First Dates and UX Design

Experiences are all differently the same.  While each experience is unique in itself, there attributes that make every experience the same. Let’s start by first thinking about food and love…well, what else could you possibly need?  More particularly, let’s think about a first date.  It goes something like this:  You make a reservation at a … Continue reading First Dates and UX Design

How can you get a TripAdvisor #CertificateOfExcellence every year? #JustAddUX.

User Experience (UX) is generally associated with the software industry. It is also sometimes perceived as an essential approach to software development. While all this is true, it is a serious underestimation of the true power of UX. UX can be applied to any experience in any industry. In this blog, I’ll be zooming a … Continue reading How can you get a TripAdvisor #CertificateOfExcellence every year? #JustAddUX.